Leads the Firm Can Count
Every figure below comes from the firm's Google Ads account, pulled 27 September 2026. A lead is a tracked conversion: a completed form submission or a phone-call lead.
Conversions per quarter: Sep–Nov 2025 vs Jun–Aug 2026
Conversions per quarter up 33% and cost per conversion down 16%, comparing Sep–Nov 2025 with Jun–Aug 2026. Source: the firm's Google Ads account.
Reach employers, count every inquiry
The wrong side of the search
Employment-law searches are dominated by employees looking for a lawyer to sue their boss. An employer-defense firm pays for the same expensive legal clicks but can only help one side, and a business owner facing a claim usually calls the first credible firm they find. Paid search only pays off for a firm like this when every dollar can be traced to a real inquiry.
Where the Leads Come From
How the tracked leads split, and where each part of the engagement stands today.
We report leads the way the firm's ad account records them: a completed form submission or a phone-call lead. No sessions, no impressions, no rankings we cannot show you.
Source for every figure on this page: California Employer Attorney's Google Ads account. 532 leads cover Sep 2025–Aug 2026; the 16% and 33% changes compare Sep–Nov 2025 (109 conversions) with Jun–Aug 2026 (145 conversions).
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